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Lychee continues to be the highlight of Vietnam Week 2022 in Japan. About 30 tons of fresh lychee is expected to be consumed for 3 days of the week.
Vietnam Week 2022 with the theme "Vietnam new discovery" has continued to attract the great attention of Japanese consumers.
Weekly held at Aeon Lake Town Mori, Saitama Province and at all supermarkets and retail stores (GMS) of the AEON system in Japan.
According to the Vietnamese deal in Japan, besides the traditional products displayed and sold at the previous week's weeks such as agricultural products, food (shrimp noodles, dried noodles, rice paper, spices, coffee, beer, , alcohol...); Fisheries (white basa fish), textiles, footwear, household appliances, health care products, tropical fruits of Vietnam such as bananas, dragon fruits, mangoes, coconuts, fresh flowers ..., Vietnamese fresh Lychee will continue to be the highlight of this week.
Aeon Group expected about 30 tons of fresh lychee and 2.5 tons of fresh bananas of Vietnam will be sold to Japanese consumers for 3 days of the week.
In addition, some new products branded Topvalu of Aeon Group (AEON Group's own brand) will also be promoted and introduced to Japanese consumers.
Such as Topvalu's fried shrimp, Topvalu's Chu Dong Col, Topvalu's Cashews and mixed nuts, ...
Besides, there is Suntory Horuyo wine flavored with Vietnamese Cherries, baked sweet potato, rolled salad, marinated basa fish ...
Photo by Jamie Trinh on Unsplash
According to the "Vietnam Trade" in Japan, the new point of the Vietnamese week this year, in addition to introducing the image of the familiar culture, tourism and cuisine of Vietnam such as bread, pho, flan, sweets made from sweet potatoes, pressed lychee water, mango smoothie, Vietnam Week 2022 will introduce to Japanese consumers "souvenir market" with knitting products, embroidery, basket bags ... Bringing the unique flavor of Vietnam.
The approach to the Japanese people of the products in Vietnam Week 2022 also has an interesting change. Accordingly, a series of recipes and instructions on how to make Vietnamese dishes will be introduced directly with agricultural and food products at the product display at the supermarket, to help Japanese people easily visualize how to use and enjoy Vietnamese cuisine products.
Vietnam Week 2022 brings Japanese customers new exciting discoveries and experiences, Japanese customers easily feel the urge to explore, experience travel and Vietnamese cuisine.
Besides, "Vietnamese Goods Week" in Japan is also an event that is interested and welcomed by a large number of overseas Vietnamese, they are happy when Vietnamese goods appear in Japan more and more abundantly.
This is an annual activity chaired by the Ministry of Industry and Trade, Hanoi People's Committee, coordinated with AEON Japanese Group to implement the project "Promoting Vietnamese enterprises directly participating in the foreign distribution system" of the Ministry of Industry and Trade.
Through the project, many types of Vietnamese products that meet the standards have been imported by AEON and are included in hundreds of supermarkets in the AEON system.
In order to continue promoting Vietnam's export turnover through AEON's distribution channels, Ministry of Industry and Trade of Vietnam, Hanoi People's Committee and Aeon Group will continue to introduce more and more high quality products, the fascinating cuisine of Vietnam as well as how to prepare Japanese dishes from the fresh ingredients of Vietnam to Japanese consumers at the week of Vietnamese goods in the following years.
Source:https://vneconomy.vn/vai-thieu-tuoi-cua-viet-nam-tiep-tuc-chinh-phuc-thi-truong-nhat-ban.htm
